How to Build an iPhone App

Do you really want to build an iPhone app?

This might sound like a daft question at first. But I want to make sure that you have fully explored your target audience and considered whether it would be more suitable to launch an app on the Blackberry or Android platform.

If you have your mind set on an iPhone app, then I urge you to also consider what happens when it is a success? Yes, I am assuming that your iPhone application will be a success because they are growing so rapidly. Will the agency you use be able to launch a similar app on the other platforms so as not to alienate consumers? Will you choose to combine your iPhone app with perhaps a mobile website that would allow all other smartphone users to access your content?

Search out the iPhone apps you like!

I have managed many website and iPhone application projects and one of the mistakes I regularly come across is managers that are too reliant on the designers. I suggest that as part of your initial brief you really look into all the different types of iPhone apps that are within your market. If there are no iPhone apps then simply look at what you like. Consider why one flows better than another, what elements frustrate you and what ideas could you use to build your iPhone app.

Understanding Apple Connect for your iPhone Application

Apple Connect is a website used by your iPhone application developer. It is basically a website that holds the details of your app and is used to send your iPhone app binary code to Apple for them to approve… if you are lucky (I’ll get to that in a moment)

It is also the place where everything you see on iTunes is managed. So those screen shots you see for each app, you guessed it, they are uploaded through connect. You may want to go through connect with your iPhone app developer just to get used to what you can and cannot do.

Pricing your iPhone Application

Apple operates a tiered pricing structure so all you have to do is select a pricing tier from 1-10 to set your price around the world i.e if it is 59p in the UK then it will automatically be 99 cents in the US. Again, you can access this with your iPhone developer by visiting Apple Connect.

Planning your iPhone app layout

Bespoke apps will be much less expensive if you do the ground work. By this I mean work out exactly what you want and create a ‘work flow’ diagram. Basically start with a blank picture of an iPhone and sketch in your iPhone app splash screen and homepage. Work out what buttons will go along the bottom of your iPhone app to create the menu – you can have five buttons.

Next, using lots of blank iPhone images, create a hierarchical structure of your iPhone application. By doing this, you can literally show your designer how you want it all to work i.e. click here and it shows this screen or searches this item. Don’t worry too much about whether it is technically possible as your iPhone app designer will undoubtedly suggest some options for improvement. Once the iPhone app workflow is complete then you and your designer know exactly how the app should work.

Bespoke iPhone Apps V’s Online App Builders

Only about 12 months ago, if you wanted to build an iPhone app then you had to look for a bespoke answer. Today things are rapidly changing and there are a number of US based companies and one UK company offering a build your app online service.

The fundamental difference between bespoke iPhone application development and online app builders is cost and flexibility. So it all comes down to ‘what do you want your iPhone app to do?’ and how much do you want to pay?

With bespoke iPhone applications you really can create just about anything and there are companies or individuals very skilled in this area. So ask yourself what you are trying to achieve. Is it brand building through clever entertainment or are you trying to get content to your customers in order to a) interact with them and build your brand or b) help them through to the final purchase of your product or service?

Think back a few years to the use of flash in website design. I was lucky enough to be part of a website pitch to Disney and guess what; we went over the top with flash. Incidentally we won the contract, however soon there were full flash websites everywhere. Today it is very much a different story, for most websites the number one objective is to get content across quickly and efficiently and in a manner that customers are used to, so for example, having the menu on the top or the left hand side of your webpage. Flash is now used predominantly in other areas to add to the overall user experience.

So for what might be classed as ‘utility iPhone apps’ stick to the rules and always think about the content you are trying to deliver.

Online iPhone App Builder

The main thing that you need to consider when using an online app builder is will it deliver what your customer needs? Can an online iPhone app builder offer your customer everything that they require without you having to spend anywhere between 3000 and 20000 plus, building a bespoke iPhone application!

Most online app builders allow you try them for free for either a set time or until you publish your app.

iPhone App Download Restraints

Your iPhone application needs to be less than 10mb’s if you want users to be able to download it from their phone via a standard connection i.e. not wi-fi.

If you are developing an iPhone game application of sorts then you are likely to go over this limit, however for an iPhone business application, then ideally try to keep it under 10mb’s

iPhone Content

If you read only one piece of text in this whole document, make sure you read this next part which looks at iPhone app content and the importance it has in getting your iPhone application signed off by Apple.

When you set about building your iPhone application the first thing you need to realise is that content is vital. Let’s take entertainment and games out of the equation for a moment because by their very nature they are highly likely to get signed off. So let’s concentrate on building a utility or business iPhone application.

Whatever you do, don’t build it just because everyone else is. Build it with your customer in mind. Do your customers already view your products online, are they interested in your news, do they visit your website to access content that is not available elsewhere, can you help your customers with a problem, do you want to find out what your customers think? These are just some of the questions you should consider when building your iPhone application.

Like any marketing or communication tool…building an iPhone application only works as an entertainment gimmick on rare occasions. For 99% of us, it has to serve a real purpose.

What we do know however is that your customers want information, news, products or promotions in the palm of their hand and with an iPhone app you have the perfect marketing tool from them to access your content and interact with your company.

The Cost to build an iPhone Application

A bespoke app can cost anywhere from 3000 to 20000 upwards. The price of bespoke iPhone application development is decreasing as more and more as iPhone application developers enter the market.

Building an iPhone app online costs anywhere from between $10 -$100 per month rental in the US an around 45 per month in the UK.

Submitting your iPhone App

When your iPhone app is submitted to Apple for approval you can expect to hear whether it has been approved or rejected after 1 or 2 weeks. If it has been rejected than Apple will give you some indication as to what needs to be improved before you can submit your app again.

You will have to work with your developer to asses and fix the problem.

I hope that you find some of the information useful and good luck.

James Scott is a Markerting Director within the iPhone Development market. For More information on iPhone Development visit http://www.mvapphub.co.uk/blog/

Author: James Justin Scott
Article Source: EzineArticles.com

How to Profit From Mobile Marketing For Your Business

Mobile marketing is a huge potential source of traffic, customers and profit for your business, but as yet fairly untapped. Yet, over the next three years, it is predicted that more than half current internet users will be accessing the web via mobiles and other handheld devices.

Mobile marketing offers a very personal kind of interactivity for relationship building with your prospects. It’s not just about bombarding folk with text SMS marketing messages. Mobile friendly web sites and mobile applications mean marketers can reach a much greater target audience.

The statistics are pretty convincing and competition in the mobile direct marketing arena is still comparatively low.

Growth in mobile customers

World wide there are 4 billion people with mobile phones. In fact, there are almost five times more cell phone owners than laptops and computer owners, especially home internet ready.

Gartner, the IT research company, predicts that over the next three years over half current internet users will be accessing the web via mobiles and other handheld devices.

“There are clear opportunities for mobile transactions to grow as users, in this and previous surveys, indicate that they want to be able to use their mobiles to buy more goods, such as books, music, travel services, household utilities and electronic appliances,” says BuzzCity CEO, KF Lai.

It’s a very global trend. BuzzCity’s recent survey questioned 1,798 mobile users across the Americas, Asia, Africa, Western Europe and the Middle East and showed that 90% had directly purchased products or services via their mobile.

The trend towards mobile marketing

It’s no surprise really that the fastest growing marketing technologies and emerging channels are mobile, rich media and social media. You only have to do a search on some of the popular keywords for the internet marketing and online home business industry to see how these methods are all being adopted with enthusiasm by marketers.

Unica just released its “The State of Marketing 2010” results from the latest Global Survey of Marketers and there are some astounding findings.

The survey reported that “Nearly half of marketers surveyed have already embraced social media marketing, and adoption is healthy across most social media outlets, such as blogs, Facebook, and Twitter. However, marketers need to think more about integrating social media with other marketing tactics.”

Despite the rapid increases in the potential audience, “mobile marketing” is a relatively new practice. The term describes marketing on or with a mobile device, such as a cell phone using WAP or text messaging to communicate between the business and the customer.

Mobile marketing is increasing in significance with over 30% of marketers surveyed already using some form or other of mobile marketing and many sources of information (magazines, and services available to support them.

Nevertheless, mobile advertising has grown over the past 1-2 years (almost 100% in the UK), despite the economic recession. The total is pretty small compared to advertising on the internet, which last year was higher than that spent on TV.

However, the Mobile Marketing Association suggests the growth in mobile marketing is likely to accelerate as handsets equipped with new technology, including mobile broadband, become ubiquitous and consumer behaviour changes.

The response from marketing vendors isn’t far behind. For instance, 84444.com recently launched its Do-it-Yourself mobile marketing campaigns that can be run from the convenience of a desktop computer. YouTube is making huge changes to its mobile web presence and has now begun incorporating adverts throughout its mobile site.

How to tap into the mobile market

Anyone in business should always be looking for new ways to reach out and touch their customers and build attention from new prospects. And mobile marketing may just be the golden ticket.

Your mobile user is permanently switched-on, impulsive and ready to interact at the drop of a hat. Who wouldn’t want to tap into mobile marketing? It’s the ultimate direct response tool.

Mobile marketing, you could argue, is perhaps a rather more captive audience. When someone has their phone in their hand and downloads a page, they are much engaged than on a desktop based website. It’s a much more powerful direct response tool than the internet.

Conversions from mobiles compared to web or email marketing are five times higher. And, obviously competition is much lower because nobody really knows about this yet.

So what changes do you need to make in your business to attract mobile clients?

Well, first you should make sure your website is mobile friendly, especially if you are sending text SMS messages with active web links to your mobile contacts. There’s a tonne of reasons why this is important, but mostly because mobile is an instant and impulsive kind of medium, so you want the recipient to be able to follow the link and get to a useful page and quickly.

Consider that subscriber on your email list may well be reading their messages on their phone. So you want to keep your main message and link ‘above the fold’ to use a newspaper term. To clarify: when you’re accessing emails from a mobile, sometimes the longer ones will get truncated so put your link early on and remember the rules of compelling headlines.

But also, as with the SMS, your mobile user should be able to click your call to action link in the email and bring up the page right there and then from their phone’s web browser. The chances they will visit your website when they get back to their PC are far lower.

Google is actively hunting for decent mobile enabled sites to feature in its search results, since this is a huge source of revenue for them if their users are happy. There’s not enough mobile sites out there. So learn how to create a Google-friendly mobile version of your site and you could rank higher than for your regular desktop site.

There’s a whole spectrum of solutions for making your webpage mobile friendly. These range from the simple and cheap like adding a bit of code you add to your WordPress blog to a more complex and expensive decision to create a complete and total mobile website.

Getting your site indexed by Google on the mobile search engine?

Google have mobile site maps distinct from the usual site maps. Check out their webmaster tools for help on that. And get yourself listed in the Google local business listings. Google has a way you can build a mobile landing page within that tool. It works best for brick and mortar businesses, but it’s all good web presence.

Google knows that people search differently on their mobiles than they do on their desktop. They actually have a specific mobile keyword research tool. Not a bad idea, then, to clue up the whole different algorithms search engines are using for mobile searching.

Another thing to remember to keep your mobile text ads short, mirroring the style of social networking conversations. Opera (one of the mobile browsers) statistics show that 41% of people accessing the mobile web are going to social network sites, so MySpace, Facebook, twitter. These are intertwined and meshed together as a tool, so these ads need to work together.

Automating the SMS text marketing process

You want to add a mobile phone field to your web page capture form if you currently capture your visitors’ names and email addresses. With a list of numbers, you can unleash your mobile direct marketing power by sending automated, scheduled SMS or text messages to your subscribers.

Internet marketers have known for years the money is in the relationship with your email list. As mobile marketing gets unleashed, it’s likely your phone list will become the gold standard.

SMS has an astounding 97% open rate – and usually within the first 5 minutes of receiving the message. That’s powerful to marketers! If the “autotexter” replaces the autoresponder, do you have a business strategy for that dramatic change?

Early adopters ALWAYS make the most money. So go check out mobile marketing and see what a difference it can make in your business.

Jay Allyson
Pro Marketing Consultant

Jay Allyson is Home Business Owner, Internet Marketing Coach. She Teaches People To Make $250k in 12 Months. Family Strategy. Helping Others Achieve Time Freedom & Dream Lifestyle.

Pro Marketing Education Systems for the Serious Online Entrepreneur. Stay ahead of the mobile marketing and internet marketing game!
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Author: Jay Allyson
Article Source: EzineArticles.com

Social Media Advantage For Brands

Social media has become mainstream and as someone said: every media becoming social. I always think some brands and their attitudes to social media, content marketing, management. It is clear from every angle, except from view, that most brands are overlooking the “social” in front of the social media. This is what sets social media apart from other kinds of media. To excel in social media, you begin with cultivating a social media mindset. Most have not understood what this platform offers.

All that we are currently doing is majorly titled toward social media abuse which is based on advertising and shameless ego promotion. This affects corporate brands more though.

Most have concentrated mainly on mainstream traditional media. They have neglected or can we say they are unaware that the only way to survive in this time is a two-way communication media which embraces not only the traditional but online media platform. As we know, the current trend today is for brands to first learn about their brides-customers, get their attention through the use of social media platforms like blogging, Youtube, Xing, Facebook, Del.ici.ous, Bookmarking, RSS, Podcasting, videocasting, Wikis among many other available online media.

The evolution of these new media has opened up opportunity to seek opinion, interact, court, date and offers irresistible proposal that will hook the bride. Today customers are no longer buying one mode fits all offer by the traditional media. Some corporate brands here seem to hinge non-participation in online community building on such excuses that we are not yet online, neither are there recognized consumer fora which have major convergence of consumers online. Also no regulatory authority here pays attention to or gives any attention to whatever they have to say can. They also claim that online forums here have no impacts on corporate performance. Some also claim that social media is alien to us. My answer is that social media is not alien. The fact remains that many things had been part of us only that we do not accurately labeled them until the westerners help us out.

The idea of social media, content marketing is rooted in cultural rituals where a couple gets engaged before they could start dating. The process require that suitor’s intention has to be established through family contacts, integrity checked and a cogent promised is made that he is interested in a serous relationship and not flings. Without these background checks, no one officially allows the intending couple to start dating. If this is violated then, the bride to be would be disciplined.

Drawing a parallel in this ancient ritual, the customers want the brand today to show that what matters is her, not money making. The customers want to be sure that out of arrays of suitors-products, services- your brand can take the initiative of starting a conversation, the customer wants to be sure your brand is not just flirting, looking out for short flings but a real relationship that will enhance her lifestyle. Brand through social media, content and social marketing set up a bate by loading the right words in their contents to convince, educate, entertain the bride that they are out to make her life better even before selling anything.

Customer wants to see how much of your intellectual property will be made available without charges. The customer wants to find out you are a giver. One of their love languages is gift sharing. A giver without string attached always takes the show. Social media, content marketing requires a lot of commitment. It takes time before social media and content marketing make huge impact. Any brand that can show high level of commitment in social media will always carry the day.

Typical case studies of brands with efficient use of social media include Tony Hseih. Tony followers in Twitter today is over one forty million. Hseih is the managing Director of Zappos.com. Tony through his ‘tweet’ has course to meet with customers at a bar while many in his position will rather hide under the guise of busy schedule. Tony uses Twitter to build interaction with customers; he uses twitter to solve problems for clients. The strength of Tony Hseih and Zappos communities has been used to strengthen relationships with Zappo’s brand offline. Zappos client freely gives their ideas on what they want. This aids, leads to co- creation of brands products, services.

As busy as Richard Branson of Virgin group is, he also maintains a twitter account. He has used his twitter account to answer questions from angry customers as well as virgin potentials. The virgin group also has an integrated website that allows news update, blog among others. Southwest Airlines has used social media to build strong connection that impacts on the brand’s offline interaction

A good example of the use of social media to spread messages and connection was recently demonstrated by Michael Jackson’s personal doctor. As we are all aware, it was once insinuated that he killed Michael Jackson through drug overdose. About a week ago, he used Youtube video to spread his part of the case. This video spread across the internet as well as mainstream media. Popularity of virtual community has been soaring high with more people paying attention from academics and marketing communications practitioner discussing it in advance countries, yet Nigeria brands have assumed ‘I do not care attitude’. Nations and brands are not considered backward just because of their location but based on attitudes, disposition to the use of technology that will aid progress. Building emotional connection, loyalty with the brand is becoming an easy thing through social media.

Social media has become a great platform to identify with, interact, communicate brand element. This often starts in online forum and lead to offline beneficial relationship. Today, nearly three billion of the seven billion potentials are now connected in social media platforms. Agreed the ratio is still slow here but the number is increasing daily. Through social media brands can ignite confidence in the hearts of the bride, build thought leadership. Your brand competitors may have better product, services but will surely lose out to you if you can build strong connection with them before you ask them to buy through massive advertisement.

If your brand can give away enough information, answers to concerns and prove that you are on the verge of seriously neglecting your own best interest, of tight schedules, in order to serve these greedy, needy brides that desire your brands become more open, honest with them which is the essence of social media. Social media do not allow cover ups, unnecessary protection of corporate brand’s failures. I am of the opinion that if our banking industry’s Managing Directors have been active in social media, there is possibility of gaining public sympathy instead of this anger, tantrum they are now receiving from various angles. Their followers would have been able to defend them and take appropriate position that may have given them soft landing in this trying period.

Since our brands have concentrated on one form of media, mainstream, tell me why should their brides not block out their useless bragging through advertising? Tell me why is it difficult for brands n our environment to see handwriting on the wall that their brides now desire their authentic voices that are not coloured with jargons of self- serving moneybags? The brands’ brides are now also afraid; skeptical of marketing. Why should the brides be loyal when the element of trust is shaking?

Having established that let us now examine proper way of participating in social media which is now being exchanged for web.2.0. For brands to actively participate in social media, brands need to observe, listen, find clients’ hibernating medium. In doing this, brand should first define its social media strategy through careful evaluation of brand’s resources, analyze the target audience, and identify objectives. Having done this, brand must carefully pick or access platforms that fit their goals. This will inform the decision to run a blog or just to participate in other forums like Twitter, Facebook, discussion board, social media bookmarking, stumbleupon among others. Be sure you know that such platforms are used by your niche audience. Identify the top influencers of your industry online through recognitions given to their opinions, comments, awards etc.

To do this effectively, brand may consider creating the position of community or social media/knowledge management manager or hire consultant who has track records in skills like community management, online reputation management, monitoring, tracking, podcast, video cast, web links etc. These skills do not require a programmer’s knowledge and in actual fact, they are used by customer relations, brand, and Public relations experts. The only requirement is passion that is backed with proven results. The said manger or consultant must also understands forum rules, reputation software, know how to distribute contents without creating offense as this may be counter productive. Great ability to create qualitative content for blogs, create profiles and claim such blogs in online directories is also essential. Social media, content marketing, management is seen as collection of open-sourced, interactive and user- controlled online application used to expand the experiences, knowledge and market power of the users as participants in business and social processes, the social media landscape is basically about conversation before any marketing campaign.

Brands must therefore consider Rajesh Setty’s suggestion that it must demonstrate that your brand cares, is curious to find out what is the concern of the customers, contribute, make sure the content is worth their attention, clarify issues, build conversation that will lead to strong relationship, bring in a lot of creativity, demonstrate the brand’s character and values cherished, build community, tribe, brings change, instill courage and be highly commitment to a cause its believe in.

Let me conclude this piece by highlighting how brand can start participate in social media and content marketing. Content marketing is an art of understanding what your customers’ want, need to know and the science of delivering it to them in a useful and compelling way. The content has to be engaging in a useful and compelling way. To start, the brand has to build trust and credibility. This is huge work. This becomes easy if your brand can take time to listen to customers first. By that brand discovers their problems and the content is therefore tailored to provide solution.

Avoid talking too much about your brand or your expertise as much as I do know the fact that your brand need to establish the line that your brand is worth their attentions. This can make your brand’s efforts become suspect. Your customers want educational content without initial marketing spin. The content also has to be compelling, entertaining to earn the scarcest entity on the wed- time/patience. Great content must guides, clarifies, enlightened and connect. The language of the content has to be in tune with your industry. Contents that solve problems drive traffic and increases sale rate.

Social media and content marketing make your clients see your brand as unique resource, trusted advisor and a brand that makes them look good. This will make them to gladly exchange their money and loyalties for your commitment to the relationship. When you have so much to give, they will not wait to tell others about your brand. There are some other factors that come into play here but let us conclude today’s piece by saying that brand has several opportunities when it annexes the two way communication of mainstream and evolution of new media.

Yinka olaito is a Brand, Public relations expert and Social media advocate. He has gained over twelve years in the field. He is presently the chief consulting Officer Michael sage consulting, Lagos Nigeria. He authors The branding Gavel-http://www.yinkaolaito.com an award winning blog. This blogs has been rated as one of the Top 100 Branding Blogs in the world among others.

Author: Yinka Olaito
Article Source: EzineArticles.com

7 Simple Rules to Success on Twitter

Unless you’ve been living under a rock, you have probably heard of Twitter. It is a rocking hot social networking site that seems to be to be used by almost everyone today. It’s on the news, on the radio and on the minds of thousands of people everywhere, every single day.

There are many different types of people on Twitter. But, most of these people are on Twitter for a single reason. They want people to know about them. They want to connect with people. Lots of people.

Did you know that there are Twitter Rules for marketing and business success in what you do. I am a marketer and have been for many years. In the last few years my business has been expanding by leaps and bounds, because of social media and the internet. But, there are rules that all marketers must follow if they are going to have success in the marketplace, especially online.

Here are the 7 Simple Rules to Success on Twitter:

1) The Rule of Visibility on Twitter.

You absolutely MUST be visible on Twitter if you are going to get your message out to the masses. You must spend time on Twitter and get to know people. You must put yourself together a “Twitter Blueprint” and then work that bluprint every day. How many hours a day are you going to be seen on Twitter? How many people are you going to follow this week? How many times are you going to Tweet this week? How many direct replies will you make? All of these things make you “visible” on Twitter. Be seen and be heard. Be there on a daily basis.

2) The Rule of a Powerful Twitter Profile.

Why would people want to get to know you on Twitter? One of the first things they will check out is your Twitter profile. What does it say, or better yet, what does it do? Does it make people curious and want to get to know you? Does it make them smile? Does it make them think? Does it make them see that you have value for their life and perhaps can help change it?
Powerful Twitter profiles are NOT based on what is said in your profile, but on what your profile DOES. Does it direct them to DO something? Does it tell them you are a person they really need to get to know? Put yourself OUT THERE and tell the world why they need you as a friend, and get them to take some action towards YOU.

3) The Rule of Twittering.

You MUST use Twitter to market or to share your message. Many people regard Twitter as a communication utility much like an email. It is not! Twitter is a method for you to build – MESSAGE BY MESSAGE – FOLLOW BY FOLLOW – PHOTO BY PHOTO – VIDEO BY VIDEO – your brand on Twitter. Every time something happens with you, Twitter about it. Don’t just look at Twitter, get your messages out there and be seen. Answer the messages on Twitter. Thank people for sharing their Tweet with you. This will show up on their Twitter and even more people will see you. This will set you apart from most people on Twitter. Twitter is basically a billboard of what you and your friends are doing on Twitter. So use it often and use it wisely. Don’t forget that everyone is watching what you say.

4) The Rule of Twitter Networking.

You are part of a Twitter and you have access to that huge network of people to become their friend and business partner. You can live anywhere and have access to this huge audience. There are literally thousands of people on Twitter that you could potentially meet and then get to know and connect with. You can find local Twitterers as well. You will find that Twitter is a gold mine of people to connect with and build trust with. This may lead to business down the road. So go Twitter now!

5) The Rule of Twitter Direct Messages.

This can be an overlooked and rarely talked about Twitter tool. Direct messages are part of your “Twitter System.” Go to Direct Messages in your sidebar. This is a list of people who are thinking about you, talking about you, including you and connecting with you. This is a goldmine of people that have proven that they are behind you and willing to make you a part of their Twitter experience. Pay attention to your Twitter messages. Thank them for their thoughts and let them know you appreciate it. Reply back to them whenever possible. The Direct Messages are gold and can be a prospecting Vault of valuable leads. Make sure you stay connected to them.

6) The Rule of Twitter Pictures and Videos.

Sharing photos and videos on Twitter is HOT. People love photos and videos. The Tweets with photos and videos are the most looked at and watched Tweets on Twitter. Make some videos and upload them. Upload some photographs. Not only will they be seen, but they will also be Re-Tweeted many times. This means that you can pick out Tweets you like and share them with others. Now isn’t that cool? It is called exposure! It allows you to post a photo or video that you like and then it sends it out for all of Twitter to see. It shares the image that you want and allows everyone to see a glimse into your personal life. It helps people see you as a real person and not just a website, so share some of your personal life on Twitter. Find interesting photos and videos of others and send them out as well. People love to look at pictures and watch videos. Use this to your advantage.It will build exposure for you.

7) The Rule of Twitter Search.

When you do a Twitter search, it is going to bring you a list of people who have a lot in common with you. Just go to search.Twitter.com and type in what you are searching for. You’ll find a lot of other Twitterers who are Tweeting about what interests you. You can build a list in your own area of expertise and then you can send Twitter direct messages to them. Make sure they are messages of value and interest. Show them that you are an expert in this field. This gives you huge exposure. Whatever you do, like posting a message, uploading a video or photo, writing and publishing an article, or just commenting on another person’s message on the Twitter, it will show up on Twitter. Be seen, and be seen often if you are trying to brand yourself on Twitter.

You need to establish relationships and build a community to market to. But, if you are going to market on Twitter, then you need to at least get a blueprint of how and when to do it. The 7 Rules of Twitter hopefully gave you some ideas in your social media marketing. Please let me know what you think and what ideas you have.

To learn more about how to create traffic with Twitter, Social Marketing and Affiliates, you can check out Carol at http://FromMyKitchenTable.com

You’ll learn all about Marketing Tips That Work, Social Marketing – Traffic Generation – List Building – Affiliate Marketing – Product Creation.

From Carol Hansen – From My Kitchen Table – Bizness Wizard.

Author: Carol Hansen
Article Source: EzineArticles.com