Niche Riches By BOOYEON LEE - 5/21/2007 Los Angeles Business Journal Staff The business model is deceptively simple. Former MySpace.com chairman Richard Rosenblatt believes he has figured out how to cash in on user-generated content and the desire of bloggers to be famous. It works like this. Demand Media Inc. buys a slew of well-traveled enthusiast Web sites, such as Trails.com, Golflink.com and Gardenguides.com. The...

1. What is your role at India Games? Sean Malatesta is the Vice President for the Americas of India Games. He is in charge of the entire business for the Americas. This includes Licensing, Carrier Relations, Game Creation, Marketing and Sales, and Production. He is also now CEO of IG FUN LLC, the new publishing unit of Indiagames in Europe and The Americas. 2. What are some of the barriers to entry or challenges for...